MY MISSION
To support others to navigate the highs and lows of sport, business and life and achieve their potential
MY BIO
Barry Fudge is a highly motivated and experienced performance leader operating successfully in professional sport over a period of 4 Olympiads who is globally recognised as a performance expert with multiple peer reviewed journal articles, book chapters and speaking engagements.
Barry was Physiologist, Head of Science and the Head of Endurance at British Athletics for over a decade where he constructed a world-leading endurance program, supporting the best coaches and athletes in the country by ensuring that when a British endurance runner stood on the start line they were the best-prepared athlete in the field.
The program was built on the motto of ‘Own the Start Line’ and produced arguably the World’s finest endurance runner of all time in Sir Mo Farah who has won 12 Global medals, including 4 Olympic titles, 6 World titles and 5 European titles. The wide-ranging program also supported the development of athletes through the pathway to future medal success. Since 2013 the number of endurance runners at all levels of the talent pathway has grown year-on-year with 2019 producing greater numbers than ever before (even compared to the hey-days of the 1980s).
After spending over a decade with a front-row seat to the training of the world’s best endurance runners, Barry’s current role is to use his considerable skills and experiences to support others to be the best they can be in sport, business and life.
Barry holds a Bachelor of Science with First Class Honours in Physiology and Sport Science as well as a PhD in Exercise Physiology from the University of Glasgow, UK.
MY PROJECTS
LAP 25
Execution when it matters most.
We help people achieve their goals by understanding what it truly takes and building a robust plan to do it. Using a unique planning model called Own the Start Line alongside a novel planning tool called ADAPT, we help people take on the world.
Lap 25 is built on the premise of using scientific knowledge to enhance the preparation of the best athletes in the world to perform when it matters most. Our story is based on what it takes to execute in the last lap of an Olympic 10,000m final, that is, Lap 25.
EVERYDAY RUNNER
Elite athlete training system on your phone.
Aggregating 118,000 data points to create the world's most advanced running formula, our algorithm creates an individual running signature that can be used to generate individualised training paces. Together with our elite level coaching programmes and advanced scientific knowledge, our mobile app supports the Everyday Runner achieve their goals.
Coming soon.
NEW BOOK
A compelling memoir from a Sport Scientist who has spent over a decade with a front row seat to some of the world’s greatest endurance runners of all time. The book provides a unique insight in to a world that only few traverse and even less succeed in but most of all it is a book about sport, the highs and lows and everything in between.
Coming in 2021.
MY EXPERIENCE
November 2008 - November 2009
PHYSIOLOGIST
SCOTTISH INSTITUTE OF SPORT
November 2007 - November 2008
RESEARCH PHYSIOLOGIST
BRITISH ATHLETICS
ENGLISH INSTITUTE OF SPORT
October 2004 - October 2007
PHD STUDENT
UNIVERSITY OF GLASGOW
December 2013 - June 2020
HEAD OF ENDURANCE
BRITISH ATHLETICS
January 2013 - November 2015
HEAD OF SCIENCE
BRITISH ATHLETICS
November 2009 - December 2013
SENIOR PHYSIOLOGIST
BRITISH ATHLETICS
ENGLISH INSTITUTE OF SPORT
MY NOTABLE ACHIEVEMENTS
OLYMPICS
2012 & 2016
Supported Team GB at London 2012 as a Team Coach and Physiologist. At Rio 2016, supported Team GB as the Head Coach for Endurance.
WORLD CHAMPIONSHIPS
2011-2019
Attended 13 World Championships (Outdoor, Indoor, Cross Country) in various roles (Physiologist, Team Coach, and Head Coach for Endurance). In particular, supported athletes and coaches at 2011, 2013, 2015, 2017 and 2019 Outdoor IAAF World Athletics Championships.
UK SPORT ELITE COHORT
2016-2019
The aim of the Elite Programme is to enhance and develop current world class coaches working within the British system, to enable them to become truly world leading coaches of the future.
APPLIED PRACTITIONER OF THE YEAR
2012
The award acknowledges outstanding and innovative service delivery in sport and/or exercise science by BASES Accredited Sport and Exercise Scientists.
MY EDUCATION
University of Glasgow
2004 - 2007
PHD
Exercise Physiology - Elite Kenyan Endurance Runners
University of Glasgow
2000 - 2004
BSC WITH FIRST CLASS HONOURS
Physiology & Sport Science
MY ACADEMIC PUBLICATIONS
Key examples
Barry W Fudge, Klaas R Westerterp, Festus K Kiplamai, Vincent O Onywera, Michael K Boit, Bengt Kayser, Yannis P Pitsiladis
Previous studies have found Kenyan endurance runners to be in negative energy balance during training and prior to competition. The aim of the present study was to assess energy balance in nine elite Kenyan endurance runners during heavy training.
British Journal of Nutrition - 2006
Barry W Fudge, John Wilson, Chris Easton, Laura Irwin, Jonathan Clark, Olivia Haddow, Bengt Kayser, Yannis P Pitsiladis
To assess whether biomechanical and/or device limitations cause this phenomenon and the feasibility of generating oxygen uptake (VO 2) prediction equations from the combined use of accelerometry and heart rate during walking and running.
Medicine & Science in Sports & Exercise - 2007
Stephen A Ingham, Barry W Fudge, Jamie S Pringle, Andrew M Jones
To test the hypothesis that a high-intensity warm-up would speed VO2 kinetics and enhance 800-m running performance in well-trained athletes.
International Journal of Sports Physiology and Performance - 2013
Kate L Spilsbury, Barry W Fudge, Stephen A Ingham, Steve H Faulkner, Myra A Nimmo
The aim of the study was to explore pre-competition training practices of elite endurance runners.
European Journal of Sport Science - 2015
For a full list of publications click the link below